Stacking The Deck by Mark Jones
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Stacking The Deck
The playbook for digital growth leaders who want to put the odds firmly in their favour – and keep them there.
Mark Jones - digital strategist, speaker & storyteller
Mark Jones is the Managing Director of Your Digital Solution and a respected business advisor who helps founders and executives build clear, sustainable digital growth engines.
He brings three decades of experience advising organisations across Australia and beyond, blending sharp commercial instincts with a storyteller’s gift for clarity.
Mark hosts the Digital Dividends Podcast, speaks to leadership teams across five continents, and has spent a career helping businesses cut through complexity to find growth.
Put the odds in your favour before the game even starts
Stacking the Deck is the practical field guide for digital-age leaders who are tired of spinning their wheels. Mark draws on thirty years of hard-won experience to show you how to build the right conditions for breakthrough results – not luck.
Whether you’re scaling a business, launching a product, or rethinking your digital strategy, this is the unfair advantage you’ve been looking for. Actionable, honest, and built from real experience at the coalface of Australian business.
What Stacking the Deck Covers
01
Clarity before speed
Why most digital strategies fail before they start, and how to get the foundations right the first time.
02
The right team
Building the people infrastructure that enables growth, and who you really need in your corner.
03
Owning your narrative
How the stories you tell – internally and externally – determine whether change takes hold.
04
Momentum mechanics
The levers that separate businesses that compound their growth from those that plateau.
05
Digital clarity
Cutting through the noise of tools, platforms, and trends to find what actually moves the needle for you.
06
Leading through change
Why change is the only constant – and how to become the kind of leader who thrives in it.
Reader Reviews
“Mark’s thinking is a cut above. He has a rare ability to see what’s holding a business back and give you the exact moves to fix it – clearly and without the noise.”
Sarah M.
CEO, Technology company
Sarah M.
CEO, Technology company
“Clear, practical, and genuinely different to everything else out there. Mark has a gift for simplifying complexity in a way that makes you want to act immediately.”
James W.
CMO, National retail group
James W.
CMO, National retail group
“I’ve been following Mark’s work for years. This book finally puts it all in one place. Essential reading for any leader who’s serious about digital growth.”
Priya L.
Head of Digital, Professional services
Priya L.
Head of Digital, Professional services
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